PUB operator JD Wetherspoon is to open a new pub in Redditch on Friday, May 28, which will create 40 jobs and commemorate an important part of the town’s history.
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The company has spent £850,000 re-developing the outlet, on the site of the former Chicago Rock Cafe in Unicorn Hill.
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The Wetherspoon pub, which will be called The Royal Enfield, will be managed by James Doughty.
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The pubs name refers to the famous motorcycle manufacturers BSA and Royal Enfield, which were based in Redditch during the 20th century. BSA was in the town from 1911-1926 and Royal Enfield was associated with Redditch for approximately 60 years.
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The company produced a stream of successful motorcycles, including the Meteor, Clipper, Crusader and Constellation, until it stopped trading in 1967.
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The new pub will specialise in real ales, serving a wide range of beers, including those from local and regional brewers, as well as an exclusive ale called The Bullet brewed by Stourbridge-based Sadler’s Ales.
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The pub will be wheelchair accessible and have a specially-adapted toilet for people with disabilities.
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The new-look outlet will feature one bar, a dance floor and a pavement-cafe-style area to the front of the pub, where smoking will be permitted.
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There will be music throughout the evening from 5pm, as well as a DJ on Thursday, Friday and Saturday nights.
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Photos and information boards relating to the history and characters of the area will be displayed in the pub.
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Manager James Doughty said: “I am looking forward to welcoming customers into the pub and am confident that it will be a good addition to Redditch’s social scene.”
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The company already runs The Rising Sun pub in Alcester Street.
Have a Bullet beer at the new Royal Enfield pub in Redditch!
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