Sunday, August 15, 2010

Royal Enfield shines at California show



Royal Enfield was the marquee sponsor of the Venice Vintage Motorcycle Club show July 11 in Venice Beach, Calif. It was impossible to attend the show and not realize that.

To see it would have inspired pride in any Royal Enfield owner, too often the subject of shouted questions from fellow motorists along the lines of "Hey, what year Triumph is that?"



Giant banners splashed Royal Enfield images across walls.

Examples of the new motorcycles were on display.


And there were people to talk to. From India came Royal Enfield senior manager for international business Andrew Anantharaj and Royal Enfield head of industrial design Singaravelu "Siva" Sivakumar.


From the U.S. there was President of Royal Enfield USA, Kevin Mahoney.

From California came representatives of motorcycle dealers including NoHo Scooters in North Hollywood and Doug Douglas Motorcycles in San Bernardino.

Outside the venue, privately owned motorcycles on display lined both sides of two city blocks.
All in all, the Venice show was an inspiring display of the brand to the California market.



credit : David Blasco

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